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الأربعاء، 23 مايو 2012

How To Choose a Martial Arts School

So many martial arts schools and so little time! How does one choose the right one? Here are some inside tips to help you to pick the right school –for the right reasons, from Tom Callos, a veteran school owner and consultant to the martial arts industry. 
Martial arts schools are everywhere! If you live in the U.S., chances are you have at least one school within a 5-mile radius of your home --and probably more. There are estimated to be more than six million martial arts practitioners in North America, about 70% of those are children. Today’s martial arts schools range from operations that rival the polish and fancy facilities of the nation’s finest health club chains to schools that look like the set of The Last Samurai to down-and-dirty “garage dojos.” Price ranges in the martial art industry, according to Frank Silverman, Director of the Martial Arts Industry Association, average out at about $125 per month, but schools can be found that charge anywhere from $35.00 per month to more than $200. How does one go about choosing the right school? Industry expert Tom Callos, a veteran school owner himself, has some of the best advice SportingKids has ever heard on how to choose a martial arts school that’s right for you. 
“The first thing to know about choosing a martial arts school is that you already know how to do it,” says Callos. “You evaluate a martial arts school the same way you would evaluate any school you would take your child to. Just because you’re thinking of joining a school that teaches the “ancient arts of self defense,” doesn’t mean you don’t apply modern day scrutiny to their professionalism, teachers, and facilities.” 
Callos asserts that being a black belt, at any level, is not a sign that the wearer is a good teacher or that he or she knows how to run a business. “Just because someone is a good athlete, doesn’t mean they are going to give you your money’s worth when it comes to lessons,” warns Callos. “Parents should use their good judgment when choosing a school, as just like in the martial arts, there aren’t really any secrets, it’s all about mastering the fundamentals. If you’re looking for a good school, look for one that’s proficient at the fundamentals of customer service.” 

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